Something first class and fresh, and on the finer side of life. We wanted to make that something accessible, choice, and utile. And what’s more utile than socks?

What is there to say? Want to ride in THE BEST? We’ve got you!

When Trek began in 1976, our mission was simple: Build the best bikes in the world. Today, we’ve added to our mission: Help the world use the bicycle as a simple solution to complex problems.

Pactimo creates premium cycling clothing — custom and retail — for professional teams, cycling clubs, and everyday cyclists and triathletes. Pactimo offers the fastest delivery times and truly personalized customer service. Designed in Colorado, tested and worn worldwide.

Bontrager has tons of great gear, from helmets to wheels to water bottle cages, that will make your ride safer, more comfortable, more convenient, and more fun. Gear up for a better ride!

Be faster, wax your chain, and keep your bike clean! We are excited to be saving watts with Rex in 2025!

Carbs Fuel: Simple, effective, affordable, local! You won’t find anything else in our bottles or pockets except for Vafels of course!

No time to make your pour over? Need that boost 5 hours into Unbound? The extra edge before Crit Nats? Rise has your back, and we’ve got Rise!